By: Karen Sergent

Mastering Value Propositions: A Formula for Success in Customer Engagement

A good value proposition should be clear, concise, and specific. The key to specific, authentic, and audience-centered value propositions that attract and engage potential customers effectively can be summed up…

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Understanding the Principles of Information Architecture

Quicklink Index of the 8 Principles Object | Choice | Disclosure | Exemplar | Front Door | Multiple Classification | Focused Navigation | Growth In the digital realm, where information…

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Principles of Information Architecture

Understanding these concepts and their real-world applications provides a practical foundation for designing user-friendly products, interfaces, and systems. Download PDF Feedback and Mapping Feedback is the instant signal a user…

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Outstanding Educator Award

Honored to receive the Outstanding Educator Award from Southern New Hampshire University. Teaching information architecture and UX courses has been a remarkable journey that complements my career beautifully. Each class…

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🎵 Embracing the Blues: A Personal Journey 🎵

As I’ve grown into adulthood, I’ve come to appreciate the profound impact that blues music and culture have had on my life. The reasons behind my deep connection to the…

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SEO for Public Websites and Intranets: Enhancing Internal Communications with SEO Principles

Effective internal communications foster collaboration, engagement, and productivity within organizations, particularly large institutions like universities. With the SEO Specialization I gained during my sabbatical, I'm now delving into the world…

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Empowered by 4 New Specializations: Transforming Higher Ed Communication at UT Knoxville

Preparing for the Future of Digital Communication in Higher Education Hello world! During my recent sabbatical, I obtained four new specializations that have prepared me for the future of digital…

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Community in Mississippi Storms: A Love Letter to the People

Experience the Magic of Resilience and Community in Mississippi Storms There’s magic in the air when the storm clouds gather in Mississippi. It’s a feeling of anticipation mixed with fear,…

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ChatGPT: Helping Students Achieve Learning Objectives Without Plagiarism

ChatGPT is an artificial intelligence program that can generate text based on inputted prompts or questions. Like a calculator for language, it can handle complex language queries and provide instant…

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Balancing Tech and Humanity in the Workplace

The Key to Success in the Digital Age Balancing technology and humanity in the workplace is key to success in the digital age. Technology has (once again) revolutionized how we…

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Finding the Balance: How to Tap into Your Heart’s Brain for Effective Communication

Effective communication is crucial for building trust and understanding with our audiences, whether they are internal or external clients. In this post, we will explore how to find balance in…

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Empowerment Statements for Acumenizers

This is a collection of messages crafted to uplift the character and spirit of individuals with strong acumen in their field. This list is a celebration of the exceptional abilities…

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Key Factors for Success in Creative Content: Sharing Info, Building Trust, Motivating Others

The Importance of Sharing Information, Building Trust, and Motivating Others in the World of Creative Content As creative content creators, we aim to produce engaging and innovative materials that capture…

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